BMO InvestorLine has now launched AdviceDirect in Canada, a service providing advice to online investors.
“The service is tailored for Canadians who want to invest through online brokerages and receive advice while making investment decisions,” says Connie Stefankiewicz, senior vice president of BMO Financial Group.
Read: Online investing popular, but myths persist
Clients will have access to the following features:
· Portfolio review across 4 areas: asset allocation, risk, diversification and investment rating. Based on this review, personalized buy/sell recommendations are then provided.
· Portfolio monitoring and notifications.
· Access to a team of specialists who can provide advice and guidance throughout the construction and management process.
Read: Next Gen clients are online
BMO InvestorLine says more than two-thirds of Canadians (68%) believe advice is important when making online investment decisions.
Read: DIY investing back on the rise and The perils of DIY