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Keyword: Social media

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It probably comes as no surprise that the financial crisis triggered by the collapse of Lehman Brothers and AIG led to a collapse of consumer trust in the financial industry as well.

  • By: Katie Keir
  • March 29, 2012 August 21, 2018
  • 12:07

When a whole 45-minute session at a compliance conference is committed to the use of social media in the financial services industry, it’s a sign that saying “no” to social media is no longer an option for advisory firms.

Do you use social media to find and recruit new hires? If not, you’re in the minority, according to a study by Jobvite.

  • By: Staff
  • March 14, 2012 August 21, 2018
  • 12:37

Wealth management firms may have been slow to adopt social media, but they seem to be making up for lost time.

For some reason, when it comes to social media, logic often goes out the window and otherwise rational business people start asking illogical questions, like “What is the ROI on social media?"

  • By: Katie Keir
  • February 29, 2012 August 21, 2018
  • 06:00

This up-and-coming site is currently one of the hottest new tools in social media, and is touted as a powerful referral tools.

  • By: Katie Keir
  • February 17, 2012 August 21, 2018
  • 14:14

There’s no question that social media websites have changed the marketing world, but how can an advisor take advantage of the vast reach of the internet?

  • By: Staff
  • February 7, 2012 August 21, 2018
  • 16:12

The world's most popular social network has filed for an IPO of $5 billion, launching the process for its highly anticipated stock market debut.

  • By: Katie Keir
  • February 2, 2012 August 21, 2018
  • 00:00

The idea that we are but a few links away from everyone else forms the whole basis of networking. In fact, the professional website LinkedIn is hinged on this very concept.

To effectively leverage and maximize social media tools to grow business takes more than just a social media presence.