Advisors using Twitter and other social media platforms should be allowed to speak their minds, says Earl Evans, head of Macquarie Private Wealth.
Twitter feeds of big firms can be boring – really boring. Caution is usually the watchword, but some step away from the script from time to time and the move can go viral.
Move over Justin Bieber and Kim Kardashian, Pope Benedict XVI has joined Twitter and he’s racking up 150,000 follows a day. Using the handle @Pontifex, he is yet to post his first tweet and has only been following seven of his own linguistic avatars. The twitterverse has exploded with reactions, some just taking the mick, […]
Gone are the days when you could respond to office and client communication in the fullness of time. Social media and digital tools of the day have created an environment where everyone is under pressure to act and react fast. However, the pace of digital life has brought a new set of problems as discovered […]
Using social media is easier than you think
Britain's Foreign Secretary William Hague is taking social media networking to new heights by meeting his followers.
Twitter is smaller than online giants Google and Facebook, but the little social media engine expects to generate at least US$1-billion in sales in 2014, reports Financial Post. It says EMarketer researchers predict Twitter advertising sales—which account for almost all its revenue—will rise to US$540-million in 2014, up from US$139.5-million last year. Read: Engage clients […]
Social media offers a way for clients to get to know us as people, and not just advisors.
Canadian execs are divided when it comes to using social media to boost business, says a new poll. While many value its potential benefits, they’re still concerned about its serious risks.
Over the past week, Jay Palter kept an eye out for social media articles targeted at advisors and financial professionals. Here are 6 of the best.